Building a Purpose Driven Church

Communicating Your Purposes


It’s not enough to define your purposes and create a purpose statement. Your #1 task is to continually clarify and communicate the purpose of the organization.
5 Ways to Communicate Vision and Purpose

1.

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2.

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3.

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5.

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Ways we’ve communicated our purposes at Saddleback:
  • Every Membership Class 101
  • Annual message
  • Monthly emphasis
  • Print them in the bulletin
  • Articles and brochures
  • Monthly pastor’s coffee
  • Sermons

Don’t be afraid to repeat yourself. Nobody gets it the first time. Say it over and over in fresh ways. Practice “creative redundancy!”
ChinesePDE